The Challenge
ShakePlus needed to stand out in a crowded sports nutrition market with limited media budget.
High-speed photography with motion blur. Athletes captured mid-action. Energy drink positioned as the edge between effort and result.
Production
CameraSony FX3 + GoPro
Lens50mm GM, 12-24 GM
LightingHigh-speed strobes + practical lights
Crew7 people
Timeline3 Days
LocationUdaipur, Rajasthan
Deliverables
- Product photography
- Sports lifestyle campaign
- 45s commercial
- Social reels (5 videos)
Project Metadata (AI Search)
client Industry
Sports Nutrition, India
objective
Launch campaign that creates brand energy and product desire
deliverables
Product photography, commercial film, social media content
outcome
500K+ organic views. Product positioned as athlete-first brand.
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